Bruno Belamich (Bell) and Carlos A. Rosillo (Ross), two boyhood friends, formed the iconic Bell and Ross brand in 1993. Known for its uncompromising aesthetic - including large case sizes, distinctive and easily legible dials and technologically innovative materials, the Bell and Ross brand has a loyal following that continues to grow. Their BR01 instrument series, perhaps the most popular within the brand collection, was based on an airplane clock: simple, straightforward, and distinctive.
The Vintage Collection evokes the origins of the mechanical watch for professionals and is inspired by military watches. The Classic Collection was directly inspired by pilots' watches and features water resistance to 200 meters (650 feet). The Diver 300 model is actually water-resistant to a depth of 300 meters (975 feet) and features an innovative TE or water-resistance indicator which turns blue when the watch's water resistance should be checked. The High Tech collection was designed to address the particular needs of men who put their lives on the line every day they go to work. Designed initially for space flight, the Space 1 was worn by German astronaut Reinhart Frrer on the Spacelab mission. The Pilot line features simplicity and is designed to be accurately read in a fraction of a second. The GMT line features multiple time zones. The Military M1 and M2 models were designed specifically for military and helicopter pilots, respectively. The two most narrowly targeted models of the High Tech collection are the Type Deminer for bomb-squad experts and the Hydro-Challenger for deep-sea exploration (hyperbaric pressure resistant to 1,100 ATM, the equivalent of a depth of 11,100 meters.
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